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Glossary Terms - Page 32 of 47 - Semantica Digital

Responsive design: Google’s preferred design pattern for mobile-friendly websites, responsive design allows the website to adapt

Rich Cards: a display box on the right hand side of search engine results pages

Rich snippet: A snippet is the title and description preview that Google and other search engines

Robots.txt: A file with specific instructions for different search engine spiders about which parts of

Schema: Structured data that can be read by search engines to provide a listing directly

Schema.org: Code that “wraps around” elements of your web page to provide additional information about it

Scraped content: Taking content from websites that you do not own and republishing it without permission