Search Engine Algorithm Change
Search Engine Algorithm Change: Some algorithmic changes go completely unnoticed. However, the impact of a
Search Engine Algorithm Refresh
Search Engine Algorithm Refresh: The search engine re-runs an existing algorithm using the exact same signals
Search Engine Algorithm Update
Search Engine Algorithm Update: The search engine changes certain signals of an existing algorithm.
Search Engine New Algorithm
Search Engine New Algorithm: The search engine adds a new algorithm to improve search quality.
Search Engine Optimization
Search Engine Optimization (SEO): A structured approach used to increase the position of a company or its products in search engine natural or organic results listings for selected key phrases.
Search Engine Personalisation
Search Engine Personalisation: This refers to the way a search engine builds a profile for
Search engine results page
Search engine results page (SERP): The page(s) containing the results after a user types in a key phrase into a search engine. SERPS contain both natural or organic listings and paid or sponsored listings.
Search traffic
Search traffic: Visits sent to your websites from search engines like Google.
Search volume
Search volume: The number of times a keyword was searched. Many keyword research tools show an
Seasonal trends
Seasonal trends: Refers to the popularity of keywords over time, such as “Halloween costumes” being most